THE TOWN MOUSE AND THE COUNTRY MOUSE

Usually I don’t go, but this time I went.

Usually I don’t go, but this time I went.

Things happen in Scotland, and it’s possible to get there and back in a day. Things happen in London, and it means asking friends for a bed for at least one night. It means effectively three days away from the business. Then there’s planes or trains, and Oystercardless tubes or busses that stop and ditch their passengers. It’s a trip to a foreign city where I’m just the little iron on the Monopoly board, with no houses and no prospect of a hotel.

Nonetheless, Charles Boyle’s invitation to take part in his CB Editions Bookfair was so warmly extended, I thought I’d do it. Just for once.

Three times now I’ve missed Book Fairs I very much wanted to get to. There have been, for example, two Leicester BookFairs organized by Ross Bradshaw of Five Leaves Press, (Ross is also author of one of my PoemCards) in the States of Independence series, and now there’s States of Independence (West), next Saturday in Birmingham. At these events, Robin Vaughan-Williams has been a noble HappenStance author in independent residence, and he’ll be flying the flag, as they say, on the 8th (Gregory Leadbetter is going along too).

I have, however, managed to take part in a number of the colourful poetry pamphlet fairs organized by Scottish Pamphlet Poetry, but there’s a special attraction about being part of a book fair. And while on that subject, HappenStance will be at the splendid By Leaves We Live annual Poetry Publishing Fair at the Scottish Poetry Library at the end of this month, and I’ll be doing on of the short talks (in our case a bit of a conversation) with Gerry Cambridge.

But back to Charles Boyle’s CB Editions event last week (which has been blogged about a lot. Already I feel I should have prefaced all of this with a hyperlink alert). It was held on a beautiful day – not quite as hot as it’s been in London this weekend, but still sunny and warm, so people could sit and chat outside at the various venues along the little street that calls itself Exmouth Market.  You don’t do that in Scotland in September!

The book fair itself was held in exactly the sort of church hall you would find anywhere in the UK. Slightly dilapidated but spacious, with a kitchen at the back where worthy ladies must have made teas for generations.

Book Fair (early)

There were Christmas lights (unlit, alas) trailing from the roof beams, and tables assembled all round the edges of the hall. On the stage at the front, Michael Horowitz did a weird and wonderful introduction to events, accompanied by kazoo and his own personal sound effects. Later, a singer from the street outside came in and did a few songs. Upstairs, there was a little room in which readings went on throughout the day, non-stop – and although I only made it to a couple of these, I can confirm it was a friendly little room and I should like to have heard a whole lot more of them. Not a bad place to read either, despite interesting noises from the street outside – crashes of a million bottles landing somewhere, the street singer resonating up through the window, the chiming of a clock at regular intervals.

Fiona Moore (who is to be a HappenStance poet in 2013) has described it all beautifully in her Displacement blog. I hadn’t met her before, and one of the lovely things about this day was having the opportunity to hobnob with poets, who obligingly stepped off the paper into human form. Jon Stone and Kirsty Irving, for example, were sitting beside me for most of the day being Sidekick Books, but they also read in the HappenStance relay-race slot. Kirsty has her own account of events here.

Tim Love took over the stall while our reading was going on upstairs – Tim was around for most of the day. Marion Tracy arrived (she is a forthcoming HappenStancer) and Christina Dunhill (ditto). And Peter Daniels and D A Prince and Lorna Dowell and Clare Best and Mike Loveday. Oh, and Matt Merritt was there too — here is his blog on the subject: he now, of course, represents Nine Arches (opportunity to meet Jane Commane for the first time). And Chrissy Williams, who will also metamorphose into a HappenStance pamphlet in 2012, organized  the programme of readings and was around to greet us. There was even Geoff Lander, my old friend from university, living proof that all roads meet in the end. He was a chemistry student once – now he’s turned to verse! Oh and Nancy Campbell, whom I’ve wanted to meet for years, and who brought me some beautiful postcards celebrating her newly launched How to say ‘I love you’ in Icelandic. A joy.

HappenStance poets reading

So there was something of a party spirit in the air. In fact, several parties were going on in various parts of the hall. Here is Tom Chivers’ account, for example. Katy Evans-Bush calls it a Renaissance. Ken Edwards on Reality Street gives it a mention. Honestly everybody who was anybody was there. (Well, you could be forgiven for thinking so. Some of them were actually at The London Art Book Fair, as mentioned in the Sphinx feature about Sylph Editions posted recently. In fact, as I travelled back to Vauxhall on the tube, the man sitting opposite me had a huge transparent carrier bag full of publications from that very event).

Other blogger accounts included Sue Guiney (who also read — and I actually HEARD her read, with particular pleasure), and Hilaireinlondon. Rack Press, who was there, has a paragraph about it too. And there’s Andrew Bailey, whom I didn’t quite meet. There were people matching faces with FaceBook friends, one of today’s most amusing party games. Why are people never the same height they seem to be on FaceBook?

The previous night, Chris H-E had launched the new Salt Best British Poetry 2011, and many of the poets in that volume were around, as well as Roddy Lumsden, the noble editor. It was pretty busy, especially between about 11.30 and 2.30.  Chris blogged about the event afterwards – a lovely commentary. He calls Charles Boyle “deliciously grumpy and adversarial”, a great compliment. I wish somebody would call me that. It’s so much better than “the Delia Smith of poetry”.Charles Boyle

I feel I should say Charles has been very charming to me and not at all grumpy.  His own CB Editions books were modestly displayed on a stylish little bookrack to my right, and although this corner was not always manned, people kept coming and buying his attractive books. We slid notes into the money pouch of our rival without demur. He is running a fascinating book enterprise. His books are worth buying.

Chris  Hamilton-Emery talks in his blog about the dark side of such events, how they “can be downright depressing experiences when a (seriously) amateur world collides with different levels of professional delusion and, well, trajectories of intention: from the technically proficient to the anarchically crappy.” How true this is!  I was worried it might even be true of this event, but happily it was not. There was an air of cheery professionalism about it all. Fellow publishers were, as I have found ever since I commenced on this crazy venture, undeniably friendly.

And yes, people did spend money, though not, at my table, as much as Chris suggests (“. . . people came in droves. Really. Not only did they come, they spent money; lots of money.”) A great many of the people in the hall, so far as I could tell, were poets, or aspiring poets. It would have been nice to know how many could have been classed as common readers, the species that poetry so very much needs to win back. And poets are not, in my experience, particularly wealthy. In fact, I worry periodically that poets from my own list are impoverishing themselves trying to support my enterprise: about £120.00 worth of HappenStance publications disappeared on the day, which is not half bad for these events. But I think a number of my own poets bought stuff (they are such nice people)!

So from the money side of things, going to the event did not – could not –  be rational. There was the fee for the taking of a table, there was the (in my case) plane and train fares, the car parking in Edinburgh, the tubes and so on. And most of all, the time investment.

But the meeting of the poets, the taking part in the hubbub, the learning experience –  these factors made it worth it. I wish I had spent more time talking to publishers: I didn’t really manage that, though it was great to meet Andy Ching of Donut Press, whose table was near mine. I wanted to talk to others, didn’t really have time – not even to talk to my own publisher, John Lucas, who was sitting at a Shoestring Press table himself.

Back to country mouse existence now. . . .

‘OVERPUBLICATION IS A TERRIBLE THING’

Shakespeare said it first. Or at least Don Paterson’s version of Shakespeare’s sonnet 102 did:

That love is merchandized, whose rich esteeming
The owner’s tongue doth publish everywhere.

Shakespeare said it first. Or at least Don Paterson’s version of Shakespeare’s sonnet 102 did:

That love is merchandized, whose rich esteeming
The owner’s tongue doth publish everywhere.

Which leads DP into:

Oh yes – overpublication is a terrible thing in a poet, and only arouses suspicion. It looks like it’s coming way too easily, meaning either it’s not costing you enough, or you’re insincere, or you’re probably repeating yourself. (And it’s all too easy to do: readers like to read their poetry as if it were something rare and precious. A poet can saturate his or her market just by publishing every three years.)

Yes, it’s the opposite of ‘tell everyone if you plan to go on a diet’. The quotation is, of course, from DP’s recent commentary Reading Shakespeare’s Sonnets, which, among other things, includes tips and advice to poets from One Who Knows. Not everyone will agree with him here, needless to say – though I do.

That’s because the pile of poems and anthologies at my elbow grows daily and there is a point at which it all becomes like too much pudding (not padding, pudding). You only look forward to dessert as a special thing, if you’re going to be able to get up and walk after you’ve eaten it.

This creates a wee problem for those poets who are hugely prolific, and possibly for  those who are currently writing a poem a day for NatPoMo. Well – it does if writing and poems and sharing them with the world are seen as hand-in-hand activities, as they are by many.

This week, on Facebook, poet and publisher Peter Daniels shared Book  Business comments from someone called Neal Goff (great name) of Egremont Associates, a firm that helps publishers sell stuff. And what does he say?

. . . in order to succeed in selling books directly to consumers . . .  publishers are going to have to step back and nurture gatherings of consumers in the consumers’ interest areas before creating content that those gatherings want. This is the antithesis of what publishers were once able to do, which was publish content and then create audience interest.

Oo-er missus. I was at one of Colin Will’s book launches yesterday – lovely readings from Geoff Cooper, Eddie Gibbons and Lyn Moir to support their new pamphlet publications. Was that nurturing gatherings of consumers? I suppose it was in a way.

As is Rob Mackenzie’s Poetry at the . . . Store this very evening, at which one of ‘my’ new poets, Matthew Stewart, launches his new pamphlet (32 pages of poems compiled carefully over several years).

But I don’t think we can nurture enough consumers to beat the book battle. Nurturing people is very time-consuming. It’s hellish trying to nurture folk and produce poetry publications at the same time. Are you being nurtured as you read this? If not, email me. I will send chocolate.

Jon Stone suggests “alternatives to the single author volume” may be the answer. More anthologies. Anthologies do seem to reach more common readers, or readers who like their theme, which can counteract the Fear of Po. The two big sources of income for poetry activity, in the days of vanishing AC funding, must surely be competitions and anthologies (take a look at Bloodaxe’s top ten titles).

This gives me a nice opportunity to work in a mention of the new Grey Hen volume, out this week, Get Me Out of Here! Poems for trying circumstances. Quirky (often funny) poems by “older women poets” of whom I am one.  A very enjoyable read and probably going to be marketed to a nurtured gathering of older women readers (there will be noteworthy exceptions). We older women (OWs) are still, I imagine, the main poetry-book-buying group in the UK. (YWs reading this: you can be an OW eventually. If you want to know what it’s like, read this book. YMs: tough.)

And there’s another excellent new anthology from Leicester-based Soundswrite, this time women from aged 25 to 98! A pleasure to read. If I were in the area, I would want to be involved with this group: a place where nature and nurture are combined. (YMs: sorry.)

But Mr Goff suggests that “the internet is the best marketing medium ever invented”. Maybe so. Maybe no. It connects with a vast number of people, theoretically, but that vast number of people is having a vast amount of stuff marketed to it every second of every hour of every day of every. . . .

Therefore, like her [Philomel], I sometime hold my tongue,
Because I would not dull you with my song.

Right as rain

All the ‘spare’ time in the last ten days has been spent looking for used cars with Gillian (artist daughter). She passed her test (first time, unlike her mother) about two weeks ago and needs to have a vehicle to drive. ‘Bean cans on wheels’ my mechanic partner calls them. He hates cars . . . However, we finally found one yesterday: a pale blue Getz. Let’s getz a Getz. Here it is, or similar.

All the ‘spare’ time in the last ten days has been spent looking for used cars with Gillian (artist daughter). She passed her test (first time, unlike her mother) about two weeks ago and needs to have a vehicle to drive. ‘Bean cans on wheels’ my mechanic partner calls them. He hates cars . . . However, we finally found one yesterday: a pale blue Getz. Let’s getz a Getz. Here it is, or similar.

 

Gillian’s car

It reminded me of  the first car I and my then husband bought together, which was a little red Fiat (we didn’t know about Fiats then) with a sunshine roof. The salesman had huge ears which practically flapped while he was talking.

We took the car out to the Derbyshire hills the first weekend after the purchase, excited to get away on our own for a country walk. The brakes failed on the top of a hill. Completely. We got home on handbrake and gears — jist and nae mair, as they say in Scotland. I remember confronting the flapping-eared salesman in a state of fury, shouting We could have been killed! In which case the world would have been saved from this blog entry. But we weren’t, and I hope Gillian and Jamie won’t be either, even though I’ve lain awake all week visualising them in endless car crashes.

So the poetry, to stay in metaphor, has taken a bit of a back seat, though a lot of things are about to happen. The Ruth Pitter Selected has been to Mark Pitter, Ruth’s nephew and copyright holder, for approval and he likes what I’ve done — so that’s a relief. I need to send a copy with the cover to (artist and poet) Alan Dixon, who has done the woodcut on the cover for his approval now (see image on left).

 

The Traveller

Alan did Persephone in Hades as well. I love his woodcuts. In fact, I have  many more of them which don’t fit onto pamphlet covers but which strike me as gorgeous. We used one on the Conversation with Ruth Pitter as well — not the one originally intended but a splendid cat walking along a wall. Alan loves cats.

I should be talking to David Ford later this morning and hopefully finalising most of the details of his pamphlet, Punch. Jeremy Page’s In and Out of the Dark Wood may be back from the printer by the end of this week. We’ll see.

The Po-Rating Standardisation Exercise is nearly complete. I sent the same pamphlet to 34 reviewers to rate, using the four criteria we’ve had in place since the tripartite review system went online. The results are very interesting. It doesn’t surprise me that the judgement on the poetry varies dramatically (a 4 being the lowest and a 10 the highest). However, it does surprise me that the variation on production quality is almost as wide (lowest 5, highest 10).  I’m still thinking about how to put the feedback on this together.

Meanwhile, the latest issue of The Bow-Wow Shop is out. I particularly liked the bit on How Editors Choose. The return from Peter and Ann Sansom is cheering. The lack of return from some editors provokes many an evil chuckle. The B-W Shop has a great logo. I find the fully-justified white on black text extremely hard going though (I cut and paste into Word, change the justification and THEN read it) but at least the web makes that possible. (And the reviews are a long, long column, entailing endless scrolling and encouraging the supposition that nobody reads reviews anyway). And the left-hand toolbar lists the contents of issue 5 immediately on top of issue 4, which is confusing at best. Ezines are still thinking about themselves. Ease of reading on screen is paramount and rarely achieved. So much easier to work out how to accomplish this on paper, because of the centuries of forerunners.

Allegedly, an affiliation has been agreed between B-W Shop and P N Review, two very different publications but with some of the same writers. I think of P N Review, which I have had cause to admire in many ways over the years (not least for surviving and retaining its own character), as a solidly male magazine. Lots of lengthy male reflections in a solidly male prose style. Thankfully, there are bits in this Bow-Wow by interesting women like Nancy Campbell, reporting on her experience as writer in residence in Upernavik Museum, Greenland. I don’t mean to go ON about the male/female balance. It’s just a reminder that there are some women writing excellent prose. Haul more of them in!

Peter Daniels in the Bow-Wow also reviews some HappenStance publications appreciatively, which is nice and the appreciation is appreciated. He says HappenStance has style and a sense of purpose. Health warning: you have to scroll a long way down a fully-justified reviews column to find his comments on Paula Jennings (Out of the Body of the Green Girl), Clare Best (Treasure Ground) and Jon Stone (Scarecrows): look for the bit titled The Pamphleteers March On. And yes, there does seem to be a lot of fuss about pamphlets lately. It is still hard to sell 150 copies of anything — believe me.

Now, I must go make another pamphlet. And maybe some breakfast with purpose and style.

 

Alan Dixon. Isn’t this marvellous?